We’re so excited to be working with one of our newest clients, the nutritional team over at the Dairy Farmers of Manitoba. Not just because we (I) love cheese more than the average person, but they are a great bunch, doing some important work in education.

Today we received a package which reinforces why we know this is going to be a great partnership. Meet Daisy, the dairy cow.

She’s adorable, and we’ve already put her to work.

Thanks Ladies!

Velocity was recently contracted by an anonymous client to produce some rather peculiar signage…

It seems that huge, wooden crates will soon be placed around Assiniboine Park Zoo, and Safeway stores around the city. It’s a bit of a mystery, but we think it must be connected in some way to Safeway Boo at the Zoo coming up in October…

Here are the signs… what do you think?

Could the Zoo actually be bringing in LIVE MONSTERS for BOO?

Spooky…

Safeway Boo at the Zoo starts October 20…

The horror…

The sticky, sweet, tangerine horror…

Wallpaper of the Week for Friday, September 2, “Apopsiclypse Now” by designer Lee Froese, officially ends our Popsicle theme. And I mean, really ends our Popsicle theme. It’s like Armageddon for fruity frozen treats, except Bruce Willis has drown in a sea of artificially flavoured orange sugar-water. Grim!

And on that note — enjoy the Looooong Weekend, folks!  -JB

Wallpaper of the Week for August 26, Grapefruit Popsicle Supernova, by Velocity’s graphic design intern Mercy-Anne Guevarra. A couple of weeks ago, senior designer Colette Boisvert kicked-off the August popsicle theme, and it’s been going pretty strong since then.

Grapefruit Popsicle Supernova is a stunning example of Lowbrow Pop Surrealism. An impossibly gigantic, planet-sized popsicle floats dripping in space, as the Klingon moon Praxis explodes behind it. In a decidedly postmodern twist, the image is “branded” with the Velocity logo. Clever.

Again, I could be over-interpreting things. I have been guilty of this before.

To all you weekend warriors, I say, Qapla’!

*Look carefully for the cloaked ship barely visible behind the popsicle stick.

REMIX! Wallpaper of the Week for August 19,  Boieyrevert Landcape I by Velocity Copywriter Jay Booth (yours truly), is a dramatic reinterpretation of last week’s inspiring WotW by Colette Boisvert. I loved Colette’s design, and we discussed the idea of a popsicle forest in the style of Canadian artist Ivan Eyre.

For purposes of full disclosure, I am not a licensed graphic designer. At best, I might be considered a hobbyist. Or possibly, a giant hobbit. Regardless, we try to foster a collaborative and creative environment around here, and the other (fully licensed and accredited) designers have been hinting that I should try my hand at a Wallpaper. So here it is. The big Four-O.

Have a refreshingly cool, sugary weekend. -JB