Richert Racing
Come along for the ride
David Richert is on-track to become a household name in Canadian Racing
— with a little boost from Velocity.
Velocity worked closely with David to develop a brand identity that would capture the imagination of racing fans, and the attention of potential corporate partners. Velocity developed a new logo, image treatment, colours, and graphic elements, giving David a bold and sleek new look.
Velocity applied the new brand to sponsorship materials, which quickly helped Richert Racing secure valuable sponsorship deals from companies such as Silver Jeans Co., and others.
Next, we developed richertracing.com, where David updates fans with news from around the country and around the world, including photo galleries and video from the races.
Since then, Richert Racing has taken off at an incredible pace, and David’s career is moving forward fast. Velocity continues to be a proud sponsor of David Richert, and we can’t wait to see what’s in store for him around the corner.
Things We Did
- Branding
- Logo
- Website
- Sponsorship Materials
